TRADE MARKETING MANAGER BEAUTY & COSMETICS

The Trade Marketing Manager is responsible for the general management of all in-store merchandising and promotional activities of the brands product line on the Benelux territory. Coordinating with the Product Manager and reporting to the Marketing Manager, he/she defines and implements merchandising and promotion strategies to enable the Field Force to surpass identified specific KPIs while complying with the brands image.

Key responsibilities include:
* Manage the trade marketing budget, make POs and follow-up on invoices
* Define, implement, and monitor the sampling strategy while managing the corresponding budget
* Update sampling forecasts and ensure availability with logistics
* Lead and coordinate in-store design projects with all stakeholders
* Follow-up on permanent locator update : manage stock, order, and distribution
* Develop planograms in liaison with international
* Manage new product launch updates and ensure availability of the corresponding POS material
* Develop, coordinate and follow-up the use of non-promotional material
* Be an Ambassador of your brand internally and externally