Postet i: Andre i New York City | Sendt: |
Job Description
The Lead Email Developer consults on, codes, and troubleshoots HTML email messages and related content in support of the digital marketing programs of our clients. They also act as an email subject matter expert and are responsible for a small team of email developers.
Key Responsibilities:
Develop complex and customized HTML email code that adheres to industry best practices and brand guidelines, and closely matches the original creative design. Additional code-related responsibilities include:
Consulting on technical capabilities and considerations
Performing quality checks and peer reviews
Managing changes and updates
Scripting for dynamic content, personalization, and segmentation
Managing HTML content and related assets within clients’ email platforms
Work with email account production managers to coordinate campaign assets
Display problem-solving skills to address and solve technical problems that arise
Keep up with industry standards, innovations, and new best practices in email marketing
Maintain basic knowledge of data as it relates to HTML code, to aid in troubleshooting critical list errors
Deliver work in a timely fashion, which is crucial in a fast-paced environment
Demonstrate flexibility by adapting to the evolving needs and priorities of our clients
Provide career coaching and mentoring for senior email developers
Act as a point of escalation for senior email developers on the team
Write technical documentation and establish process, as needed
Collaborate with other internal team leads—who aren’t always technical—to handle escalations and problems that arise
Contribute to new business development and RFP responses, as needed