Do you want to be part of this great adventure and work in one of the most successful hotel in Amsterdam? Apply now and find out how your future at the Crowne Plaza Hotel Amsterdam-South is going to look like! Crowne Plaza Amsterdam-South is looking for an experienced, pro-active, innovative commercial and enthusiastic Marketing & Online Content Manager. You will work closely with the Director of Sales & Marketing to maximize the hotel & restaurant revenues and to grow market share in both the leisure and the corporate segments.
Your day to day
You are responsible for: Marketing & PR strategic plan Develop and execute a strategic marketing and PR plan to drive revenue for the hotel and restaurant Public relations Create and manage the PR strategy which contributes to the online and offline awareness of the hotel and restaurant Brand management Protecting brand standards and creating (graphic) designs to support all departments in both the hotel and restaurant Channel management Support certified OTA and leisure channels by optimizing (online) content and exploring and managing the accounts Promoting Creating promotions, manage, monitor and evaluate promotions in all segments and on all (online) channels Maximize Customer Awareness Managing, editing and maximize online content for all segments on all online channels including social media Build Customer Relationships Create repeating business by managing online content, creating the online community and interaction with our (future) guests Employer branding Supporting to retain and recruiting talent
What we need from you
Specific job knowledge, skills and abilities • Dutch & English must be proficient in writing & speaking • Ability to prioritize tasks & to manage workload using own initiative. • Ability to understand key business indicators and competitive trends and develop approaches to these challenges • Affection and trend recognition for Social Media with an instinct for a story • Hands-on mentality and pro-activeness • Communicative • Creative • Team player Qualifications standards Education • Bachelor degree required and additional education in marketing fields preferred. Experience • At least 1 year of experience at a marketing department in the hospitality industry.
What we offer
What’s in it for you? A Dynamic working environment: Crowne Plaza Amsterdam – South is part of the IHG Group and offers a competitive salary and a wide package of benefits. Each year you will have a performance appraisal. Dependent on your performance you are able to get personalized one-time bonus. In addition we offer you… • IHG employee rate in over 5700 hotels • Personal development such as; training, internal growth and coaching • Good work life balance • Competitive working conditions • Multiple staff events throughout the year • And much more!