SEO Specialist

Company: Kaseware, Inc.
Job type: Full-time

Job Title: SEO Specialist
Location: Local, In-Office, Hybrid schedule
Are you a motivated, data-driven marketer looking to grow in a fast-paced organization that isn’t like every other B2B SaaS brand? Kaseware is a company with a mission to make the world a safer place. We are changing the world of law enforcement and corporate security forever and we’re looking for an SEO Specialist to optimize our online presence and ensure the best possible visibility.
Reporting to the Director of Marketing, the SEO Specialist will be responsible for building, prioritizing, and managing our SEO strategy, balancing short term improvements and long-term strategic initiatives. We are in a hyper-growth mode and looking for someone who thrives in a fast-paced environment and wants to grow their career. 
Job Type: Full-time, Exempt
Responsibilities and Duties:
Develop, test, and implement advanced SEO strategies on an ongoing basis to enhance organic search visibility and ranking 
Develop and manage SEO-friendly content and make recommendations for content that resonates with the Kaseware audience, aligning with business objectives
Partner with the marketing team to optimize web pages and landing pages to effectively convert SEO traffic into actionable leads
Perform ongoing research (audits, competitor analysis, keyword research, content gap analysis) and expand keyword opportunities aligned with Kaseware
Map keywords to Kaseware products and services and provide on-page optimization recommendations for new pages and page refreshes or optimizations
Conduct technical SEO audits and implement solutions for identified issues (indexing issues, 404 errors, etc).
Analyze performance data through SEMRush, Google Analytics, Google Search Console and other tools to refine our content strategy
Manage web engineering and monitor and optimize site speed performance
Required Education:
Bachelor’s degree in Marketing or related field
Required Skills and Experience:
2+ years of experience writing SEO-optimized content and copy
2+ years of experience managing an SEO strategy (preferably for a B2B SaaS company)
Experience with SEO strategy, keyword research, and technical site audits
Proficiency in Google Sheets, Google Slides, and Google Docs
Familiarity with analytics tools such as Google Analytics (GA4), Hubspot Analytics, or similar
Familiar with website and content management systems (Wordpress, Wix, etc.)
Bonus if you’re interested in content writing and love to write!  
Excellent written and verbal communication and presentation skills
Exceptional time management and organization skills
Ability to work both independently and in a team-oriented environment
Experience juggling multiple projects simultaneously
Other Requirements:
Language: English
Benefits:
Competitive salary and bonus program in an entrepreneurial environment
Excellent health, dental, and vision insurance (70% company paid)
Unlimited paid time off plan plus paid holidays
401k with company matching
Salary range: $55,000-$65,000/year
About Kaseware:
Kaseware is a dynamic start-up company located in the Denver metro area. We build state-of-the-art software for law enforcement and corporate security customers. We serve those that serve our communities and make our world safer.
Due to the nature of our business, you must be able to pass a full CJIS compliant fingerprint based background check, which is required for individuals needing access to criminal justice information (CJI).
U.S. Citizens and those authorized to work in the U.S. are encouraged to apply. We are unable to sponsor at this time.

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