Posted in: Marketing in Birmingham | Posted: |
Calling all story tellers! Are you experienced in managing brands, using your creativity to bring products to life using blogs, social media channels, email marketing and printed collateral? This is a unique opportunity for a Brand Marketing Executive to drive forward a well established category into it’s next phase of growth.
You will be working for a nationwide retail company that has been established for over 50 years and continues to go from strength to strength. Throughout their growth, they have continued to maintain a family feel to their thriving business.
You will receive a salary of £35,000 per annum, depending on experience, with a range of benefits including 29 days holiday including Bank Holidays, annual leave increases with length of service, discounts on products, early finish every Friday, free car parking and great transport links to the rest of the Midlands.
As the Brand Marketing Executive, you will be:
Managing your own key products, specifically focusing on the furniture category
Working with the commercial team to create and implement a leading marketing strategy and program
Ensuring the promotion and communication of products, identifying the best form of engagement. This could include Facebook Adverts, Instagram Sponsored Posts and Pay Per Click Adverts
Responsible for all content that forms part of a bi-monthly mailer and all related collateral such as printed points of sale for stores and e-shots
Working on specific campaigns to support designated regions or stores
Writing copy for SEO
Presenting to the management team regularly on the performance of your designated category
As the Brand Marketing Executive, you will have:
Previous experience managing a brand and all associated activity to promote the category to its fullest potential
360 traditional marketing experience within a business-to-business product industry
You may have worked in industries such as retail, kitchen design, wholesale, furniture, home décor or hair and beauty
You may also have experience in any of the following: Brand Management, Digital Marketing Executive, Product Marketer, E-Commerce, Social Media Management, Content Management, Brand Manager, Communication Management, Content Specialist