Events Specialist (USA Remote)

Job Description
As an Event Specialist at Turnitin, you will play a pivotal role in planning, executing, and evaluating a wide range of events designed to promote our B2B SaaS solutions in the education technology sector. You will be responsible for creating impactful and engaging experiences that connect us with key stakeholders, including educators, administrators, and decision-makers in educational institutions.
Responsibilities
Plan and execute a variety of virtual and in-person events, including webinars, conferences, workshops, and roundtables, to promote our B2B SaaS products in the education technology space.
Collaborate with cross-functional teams, including marketing, sales, and product marketing, to ensure alignment on event goals, content, and messaging.
Manage event budgets, negotiate contracts with vendors and venues, and track expenses to ensure cost-effective event execution.
Support event marketing strategies to drive attendance and engagement, working closely with marketing teams on email campaigns, social media promotion, and targeted outreach to our customer base.
Coordinate all logistical aspects of events, including registration, speaker coordination, AV setup, and on-site support.
Manage event content in partnership with the relevant marketing teams, including presentations, agendas, and collateral, to ensure alignment with our brand and messaging.
Evaluate the success of events through metrics such as attendance, lead generation, and post-event surveys, and provide insights for continuous improvement.
Keep abreast of industry trends, competitors' activities, and best practices to drive innovation in our event strategies.
Foster relationships with partners, sponsors, and potential event collaborators to enhance our event offerings.