Marketing Manager

Marketing Manager

£40-45k

Hereford/ 3 days in office

We are partnering with a leading company specialising in machine parts and workshop supplies, located in Hereford, who are looking for an experienced Marketing Manager to join their dynamic, growing team.

Benefits: On-site parking, complimentary meals, free car charging, 22 days holiday + bank holidays

We are currently seeking an innovative Marketing Manager for a prominent client in the machine parts and workshop supplies industry based in Hereford. This company is known for its forward-thinking approach and agility, consistently disrupting the market within its sector.

Reporting directly to the Marketing Director, the successful candidate will be responsible for devising and implementing a comprehensive, content-driven marketing strategy. This strategy will drive revenue growth, provide crucial support to the sales team, and enhance the company's brand presence and value.

This role offers a hybrid work model, allowing for remote work three days per week. If you are a strategic thinker with a passion for driving business expansion through innovative marketing strategies, we encourage you to apply for this exciting opportunity. Join this leading company and contribute to its ongoing industry leadership.

The role

* Develop and execute the company's marketing strategy to achieve targeted B2C sales objectives.

* Lead and manage the marketing team, ensuring the seamless execution of marketing initiatives.

* Oversee the creation of marketing materials, including printed materials and digital content.

* Plan and execute new product and service campaigns, from conceptualisation to delivery.

* Conduct market research to assess the viability of current and potential products and services.

* Collaborate with cross-functional teams, including product management, sales, and customer support, to align marketing efforts with overall business goals.

* Analyse marketing data to evaluate campaign effectiveness and identify areas for improvement.

* Establish and monitor key performance indicators (KPIs) for the marketing team.

* Provide regular updates to senior management on marketing activities and campaign outcomes.

The candidate

* Minimum of 5 years' marketing experience in a B2B and B2C environment.

* At least 2 years' experience in leadership and management of creative teams, with a proven track record of achieving KPIs and sales targets.

* Strong analytical skills for monitoring and interpreting market trends.

* Exceptional attention to detail and organisational proficiency.

* Hands-on approach with a propensity for collaboration across various business domains.

* Excellent communication skills, facilitating effective teamwork and independent operation.

* A degree or equivalent qualification is preferred but not mandatory.

EA-1179