Marketing Senior Executive

A leading premium automotive business and leading to move towards electric autonomous vehicles.

WHAT TO EXPECT

Do you have the ability to thrive in a complex and demanding environment, have outstanding communication skills, and experience working in a busy marketing department for luxury brands with a strong understanding of marketing trends and comms channels?
 
As the Marketing Senior Executive, you’ll support the Range Rover Head of Communications in overseeing best-in-class comms across our owned, earned and paid media, to connect and build affinity with Range Rover’s clients and key stakeholders, ensuring it supports our brand values, strategy and objectives. 

This is great opportunity working for a world-renowned luxury car company, and joining at a really exciting time.

Key Accountabilities & Responsibilities:

Support and deputise for the Range Rover Head of Comms, attending meetings as their representative, able to brief and guide the wider team on the Range Rover Comms Strategy.
Support the development of the annual and quarterly comms plans to ensure they deliver on the overall Range Rover brand and comms strategy.
Work with the Centre of Excellence team to develop storytelling opportunities, campaign briefs, content requirements and asset lists, ensuring the output is aligned with the Range Rover brand objectives.
Work with internal and external partners on the development of global content and assets, ensuring they meet the campaign brief requirements.
Be proactive in working with the regions and markets on their comms plans devised from the global comms strategy, ensuring they underpin the overall Range Rover Comms objectives.
Monitor the performance and global use of assets and content supplied to the regions, suggesting improvements for future campaigns.
Track performance targets, ensuring campaigns support customer loyalty, brand health, awareness and affinity targets across the marketing comms channels.
Work closely with the Performance Marketing, App and Website teams to develop best-in-class assets and user journeys across our digital marketing platforms.
Work closely with the Range Rover Product teams, including SV, providing guidance and expertise to elevate storytelling opportunities and to promote their nameplates across comms channels in a creative way. 

WHAT YOU’LL NEED
 
As the Marketing Senior Executive, you’ll need the following knowledge, skills and experience:

Have the ability to deliver high-quality output, consistently, in a complex and demanding environment.
Experience working to deliver marketing and comms strategies, creating content and assets that support the strategy.
Strong understanding of media trends and different comms channels (including digital and performance marketing). 
Excellent written and oral communication skills.
Progressive and creative, have a proactive approach, always looking ahead and able to see beyond the short-term immediate tasks.
Enthusiastic, with the ability to energise and collaborate with others.
Strong stakeholder management skills. 

This role may offer the opportunity for hybrid working where you can split your time between working from home and in the office. At JLR, hybrid working is a voluntary, non-contractual arrangement providing employees with more choice and flexibility around how, when and where they work, if suitable for their role. Further details can be discussed with the Hiring Manager at interview stage.

#LI-POST

SO WHY US?

Bring all this to the home of premium innovation, and you’ll find the opportunities to further your career with a world-class team, a discounted car purchase and lease scheme for you and your family, membership of a competitive pension plan and performance related bonus scheme. All this and more makes JLR the perfect place to continue your journey.

This role may offer the opportunity for hybrid working where you can split your time between working from home and in the office. At JLR, hybrid working is a voluntary, non-contractual arrangement providing employees with more choice and flexibility around how, when and where they work, if suitable for their role. Further details can be discussed with the Hiring Manager at interview stage. 

JLR is committed to equal opportunity for all.

Profile:

A leading premium automotive business and leading to move towards electric autonomous vehicles