Sales Development Representative

The Sales Development Representative (SDR) plays a key role in the Inside Sales and Marketing organizations by qualifying new sales leads and building pipeline. The role focuses on inbound and outbound lead generation and qualified opportunity creation. This includes leveraging various cold prospecting activities and strategies to generate outbound sales leads and opportunities for CoreSite’s assigned sales region(s). It also includes warm follow up and qualifying inbound leads from marketing activities and assigning to the regional sales teams per our rules of engagement. We are looking for motivated self-starters that are willing to work hard, learn, and who are interested in starting a technology-based sales career.
Duties:
Learn and understand CoreSite’s offerings and competitive advantage.
Develop a personalized CoreSite pitch and product pitches.
Understand target prospect personas including titles, job responsibilities, company size, industry/verticals, annual revenues and more. Build contact prospecting lists based on knowledge of target audience and personas.
Understand assigned regional industries, top companies, metro areas, data center locations, competitors and other data. Build account prospecting lists based on knowledge of the region and surrounding metros.
Generate outbound sales leads and qualify opportunities by leveraging SDR sales training, strategies, platforms and marketing resources. Maintain prescribed monthly frequency for cold calls, cold emails and social media outreach.
Follow-up and convert inbound sales leads (website forms, inbound calls and referrals) into qualified opportunities. Assign opportunities to the correct regions, sales VPs and sales representatives based on CoreSite’s rules of engagement (ROE).
Attend assigned regional sales calls and provide updates on current inbound and outbound activity, campaigns and programs. Provide sales prospecting support for regional VPs and sales representatives.
Collaborate with individual sales representatives in assigned region(s) to generate target account lists to prospect on their behalf. Set meetings and appoints for senior sales representatives in assigned region(s).
Provide critical feedback to the inside sales and marketing team on campaign success, quality of inbound leads, SDR tools and platforms.
Occasionally travel to tradeshows, to provide booth support, badge scanning (~25% Travel), and to other CoreSite offices
Identify and develop outbound prospecting email campaign strategy and provide feedback on existing marketing efforts and lead quality.
Promote and demonstrate the behaviors consistent with CoreSite’s culture and Guiding Principles.
Special projects as required.
Requirements
Knowledge, Skills & Abilities:
Must display attention to detail
Excellent interpersonal, verbal, and written communication skills
Demonstrate strong sales skills through cold calling and proper email messaging
Organized and creative; ability to try different approaches to solve problems
Motivated, energetic, aggressive and outgoing with a selling focus
Persistent and tenacious; must be able to handle rejection and bounce back
Must display the highest integrity at all times
Honest, direct communication; internally and externally
Critical listener and inquisitive communicator able to uncover opportunities
Competitive personality: willingness and ability to outwork the competition
Self-starter that does not need constant supervision to be effective
Sales CRM (Salesforce or other) experience is preferred
Proficient with Microsoft Excel, Word and PowerPoint
Willingness and ability to travel 25% for tradeshows, work events and other assigned CoreSite offices, as needed
Availability to thrive in a hybrid work environment
Education/Experience:
Professionalism and business acumen required
Bachelor’s degree from an accredited college or university preferred
Information technology (IT) and B2B experience preferred
1+ years in a sales role with demonstrated ability to meet or exceed targets preferred
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to handle, or feel objects; reach with hands and arms; climb stairs; balance; stoop or kneel; talk and hear. The employee must occasionally lift and/or move up to 25 pounds. Ability to travel is required.
Compensation:
Compensation for this role includes a base salary between $38,720 and $48,400 annually. Variable pay related to CoreSite's Sales Commission plan and equity are also included in the compensation package.
Posting Timeline: This position is expected to be open for applications through April 26, 2024
Benefits
Not only does CoreSite have a fun, team-focused work environment, but we also offer great benefits to all employees regularly scheduled to work more than 20 hours a week!
First-day medical insurance through Cigna with generous premium cost coverage
Dental insurance through Delta Dental
Vision insurance through VSP
Telemedicine through MDLive for Cigna
Healthcare and dependent care flexible spending account (FSA) plans
Health saving account (HSA) plans for employees participating in the High Deductible Health Plan
Life, AD&D, short-term disability, and long-term disability insurance fully paid by the company
Voluntary coverage benefits for supplemental life, critical illness, accident, and hospital insurance
First-day eligibility for 401(k) savings plan through Fidelity, which includes an attractive matching company contribution
Discretionary annual bonus and equity incentive plan
Employee stock purchase plan (ESPP) with a 15 percent discount
16 days of paid time off (PTO)
11 paid company holidays and additional floating holidays
School visitation and elder care paid time off
Parental leave, adoption and surrogacy benefits, and family planning/fertility support
Wellness reimbursement program & wellness incentive program
Free parking or a company contribution toward a public transit pass
Education reimbursement and student loan debt assistance program
Employee assistance program, childcare resources, personal finance management support, and student loan debt assistance program
Pet insurance
Charitable matching program
Applicant Privacy Notice: CoreSite is committed to protecting the privacy and security of personal information submitted by applicants. The California Consumer Privacy Act (CCPA) requires us to provide you information about our personal information handling practices. As a result, we’re providing this Privacy Notice that describes how we collect, use, share, and update personal information from individuals who wish to be considered for employment with CoreSite. To read the Applicant Privacy Notice, please go to .