Marketing Officer

Contract to start on 20-05-24 until 23-08-24 with a possible extension.

THE ROLE

Reporting into the Senior Communications & Marketing Officer, the Communications & Marketing Officer will support delivery of the Bus Service Improvement Plan (BSIP). This is a great opportunity to work on a variety of communications and marketing activities across the BSIP programme in a dynamic and interesting organisation. This role will support the communication of our vision for an affordable, reliable and sustainable public transport network that gives our residents a real alternative to using their car.

KEY RESPONSIBILITIES

* Deliver and manage proactive and coordinated communications and marketing activity to support individual projects and initiatives within the BSIP programme.

* Develop and deliver marketing campaigns that support the overarching communications strategy for the BSIP programme, as well as individual projects.

* Create engaging visual and video/audio content, as well as Plain English copy for different channels.

* Use a range of channels including in-person and digital to engage with the public, stakeholders and staff.

* Evaluate communications and marketing activities to ensure effectiveness and value for money, identifying opportunities to optimise performance and feeding insights back to teams.

* Manage creative and professional services to ensure effective delivery of all marketing activities, such as design, print, videos.

Disclaimer: On applying for this vacancy, you agree that your personal details will be passed onto our client for their consideration of your suitability for the role. I acknowledge that it is my responsibility to notify iWork Recruitment Limited of any hirer who I do not want my details to be passed onto