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Paid Media Executive – Bury St Edmunds - £26,000-£35,000 – Hybrid Working
Cloudscope are recruiting exclusively on behalf of a growing Ecommerce business near Bury St Edmunds, Suffolk. Our client is seeking to grow their existing marketing team, managing their pay-per-click in house. They are seeking someone wanting to take a step up in managing all things PPC within the team. You will have experience in Google Ads, other channels are a bonus. This role is hybrid remote, 3 days at their office site, 2 days from home.
Main Duties & Responsibilities:
* Manage the day-to-day running of our paid channels including Google Ads, Bing Ads & Amazon Ads.
* Develop and grow their PPC Strategy.
* Create paid campaigns from conception, execution, optimisation and analysis
* Complete keyword research and analysis to keep the account up to date
* Maintain and monitor daily and monthly budgets while working to an account ROAS
* Maintain and monitor top-level account metrics such as impression share and quality scores
* Maintain and monitor click-through rates, conversion rates and cost per click
* Implement A/B Testing and multivariate testing across our accounts
* Creative copy testing and optimisation for product titles, advert assets and imagery
* Create monthly reports on performance and present results
The Candidate:
* Experience managing PPC campaigns, agency or in-house, ecommerce is a bonus
* Proficient with Google Ads, Google Analytics is desirable
* Analytical skills and ability to use data to drive results
* Ability to work independently and manage multiple projects
* Strong attention to detail and time management
Benefits:
* On Site Parking
* Company Pension
* Employee Assistance Programme
* Employee discount on products
* Hybrid working
* Company Events
This role will suit an individual seeking an in-house role, managing the PPC function of our client’s organisation. We’re looking for a candidate wanting to take a step up in their role, working closely with the Head of Marketing and Managing Director. If we feel you are a suitable applicant based on our clients’ expectations, we will be in touch within 24 hours