Social Media Marketing Coordinator

REEDS Jewelers is excited to post this important position to join our Marketing department.
REEDS is looking for a tech-savvy marketer with an interest in communicating with customers through social media channels for the role of Social Media Coordinator.  This professional is responsible for executing, measuring, and optimizing REEDS’ social media campaigns across several platforms.  The successful candidate brings an in-depth understanding of social media, both as a user and a business manager, having used many of the platforms to post through social management tools and business interfaces. 
Responsibilities
Understanding KPI’s and defining them specifically for social media
Collaborating with designers or copywriters to provide attractive and informative campaigns
Posting and monitoring all social media content using social media marketing tools
Tracking the performance of campaigns through dashboards
Staying up to date with changes in all social platforms ensuring maximum effectiveness
Tracking customer engagement to optimize campaign content, grow followers and encourage engagement
Establishing relationships/networks of industry professionals or influencers on social media
Supporting the development of an optimal posting schedule, considering web traffic and customer engagement metrics
Suggesting new ways to attract prospective customers, like promotions and competitions
This position is based in the beautiful coastal city of Wilmington, NC. This role is hybrid, and the candidate should expect to be in the office at least one day a week.
REEDS Jewelers proudly celebrates its 78th Anniversary in 2024, and our corporate headquarters has been in Wilmington, NC, since the beginning. We're a proud family company running many retail stores from Texas, to Florida, to Pennsylvania, and everywhere in between.
With our strong foundation, we continue to grow and welcome talented, hard-working team members to join our dynamic company. We look forward to reviewing your application!
Requirements
Required Skills
Experience as a Social media coordinator or social media internship including business account management
Expertise in multiple social media platforms
Familiarity with online marketing strategies and marketing channels
Ability to grasp future trends in digital technologies and act proactively
Excellent communication skills
Multitasking and analytical skills
BS degree in Marketing, New media, or relevant field
 
Preferred
Meta Blueprint Certification
Experience with third-party social media management tools (Dash Hudson a plus)
Benefits
REEDS Jewelers offers a comprehensive compensation program, merchandise discounts, 401(k), and paid time off. Full-time team members are also eligible for our benefits program including health/dental/life/LTD insurance, and more!
REEDS Jewelers is an Equal Opportunity Employer. We value the diversity of our team, and employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. REEDS provides a smoke and drug-free environment.