Content Strategist

Firma: City of Philadelphia
Jobbtype: Full-time

Job Description
Position Summary:
As a Content Strategist, you’ll have dual-reporting to the Office of the Chief Administrative Officer as well as the Director of Content Strategy at the Office of Innovation & Technology. You will participate in building digital products initial scoping to strategy formulation and implementation on phila.gov and the City's other digital products. You'll collaborate with departments across the City and gather insights from the public to inform the creation of content guidelines and their application. Working closely with members of OIT’s Software Engineering and User Experience teams—who specialize in engineering, design, and UX—you’ll help prioritize content features and ensure the highest quality of content production.
Essential Functions:
Develop and refine content best practices for digital products including mobile and web applications.
Document and maintain content standards, ensuring their effective application across various digital platforms.
Design and create educational content and training materials, adhering to established content standards.
Conduct training sessions for teams on content strategy best practices tailored to digital environments.
Collaborate openly and effectively with multidisciplinary teams to implement content strategies.
Continuously improve content initiatives based on user feedback and performance data.
Engage in constructive feedback exchanges to enhance project outputs and processes.
Develop detailed project timelines, estimating task durations and resource requirements.
Proactively manage projects and personal workload to meet deadlines consistently.
Maintain transparent communication regarding project status, challenges, and achievements.
Navigate and resolve issues in ambiguous or challenging situations creatively and effectively.
Competencies, Knowledge, Skills and Abilities:
Proficient in organizing information and developing information architectures tailored to digital products.
Experienced in conducting content inventories and audits for digital platforms.
Skilled in content creation with a focus on user experience and engagement.
Capable of instructing and training teams, with a solid background in educational content creation.
Well-versed in using and managing content management systems specific to digital products.
Knowledgeable about user experience design principles, especially as they relate to content strategy and digital product development.

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