Postat în: Marketing în Birmingham | Adăugat pe site: |
Gleeson Recruitment Group are pleased to be exclusively working with a leading Health and Wellbeing Ecommerce business, born and bred in the West Midlands to recruit for a Brand Manager on a permanent basis.
This business a lot to shout about from its innovative products, talented team, loyal customers, bold branding and a great success story. All this has led them to be one of the fastest growing businesses in the UK and they are growing from strength to strength - this is not a business to pass up on!
We are looking for a talented and driven Brand Manager to join the team and continue the success!
Job title: Brand Manager
Location: Birmingham City Centre
Salary: £35,000-£45,000
Start date: June - August 2024
Contract: Full time, permanent
Hybrid: 2 days per week office based
The role:
In this role you will develop and implement overall brand strategy to deliver a category-leading brand.
Your work will ensure the brand is a market leader and increases brand awareness through day to day brand initiatives. You will work cross functionally to drive demand and loyalty.
We are looking for a strategic thinker who is able to look at the wider picture in detail and this is a critical role to the business.
Key Requirements:
Collaborate with the Head of Brand to execute brand strategy, and yearly and seasonal marketing plans and schedules, ensuring alignment with brand and company objectives.
Engage with external agencies and internal stakeholders across all platforms, maintain website content, and enhance site performance for improved search rankings.
Create effective digital campaigns in partnership with the internal creative team, to support on creative briefs and writing brand messaging.
Liaise closely with the Insights team to drive decision-making based on insights for brand tactics and long-term strategic initiatives.
Focus on driving revenue through all available channels while fostering brand growth.
Maintain and oversee budgets.
Provide reporting and updates to stakeholders on brand metrics, performance, and project timelines.
Develop comprehensive briefs for both internal and external agencies.
Candidate Criteria:
Experience working across various disciplines, functions, and channels.
Experience with multiple product SKUs.
Creative flair
Strong copywriting skills.
Ability to work to tight deadlines across multiple projects
Ability to communicate effectively across different levels and disciplines.
Experience in managing agencies or third-party vendors.
Track record of delivering on brand objectives.
Excellent communication and project management abilities.
Proven experience and success in brand management.
Self-starter and self-motivated.
Please apply for more information
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