MARKETING MANAGER (B2B)

Marketing Manager (B2B)

Salary: Up to £40,000 per annum

Location: Ferndown, Dorset (Hybrid working options available)

Hours: Monday - Friday

Are you a skilled B2B Marketing Manager, creating effective digital strategies and content that appeals to business leaders?

An exciting opportunity awaits for a skilled professional like yourself to take the marketing strategy to the next level for our client. If you possess a talent for strategic planning and marketing innovation, along with a proven history of driving impactful outcomes, this role could be just what you're looking for.

As a Marketing Manager, your role will be pivotal in orchestrating data-informed campaigns that drive marketing initiatives to a new level for our client. Utilising the expertise of the Marketing team and your astute understanding of marketing dynamics and best practices, you'll provide invaluable insights for strategic decision-making, ultimately amplifying brand engagement for the business.

Main Responsibilities:

Driving comprehensive marketing campaigns, from raising the brand recognition to generating leads.
Working closely with the broader business to produce high-calibre content such as case studies, presentations, and webinars.
Fine-tuning the social media and events schedule to optimise demand generation.
Pioneering the integration of cutting-edge digital marketing trends, best practices, and technologies.
Nurturing and mentoring the existing marketing team to enhance their expertise and capabilities.Skills/Experience required for the B2B Marketing Manager role:

Robust problem-solving abilities and the expertise for adjusting strategies in response to evolving market dynamics.
Demonstrated success in crafting and implementing marketing strategies that bolster lead generation and enhance brand visibility.
Outstanding written and verbal communication skills, adept at conveying complex ideas with clarity and persuasion.
Insight into creating sophisticated content tailored for a senior B2B audience.
Proficiency in digital marketing, with a focus on LinkedIn, SEO, and email marketing.
Experience in utilising digital tools and analytics to gauge and refine marketing performance.
Capability to lead and motivate cross-functional teams.
Practical familiarity with Adobe Creative Suite and Dynamics 365 Marketing would be advantageous.
Keen attention to detail and a dedication to ongoing self-improvement.In return for your hard work and commitment, our client offers fantastic benefits, including:

Flexible and hybrid working options once established
Investment in industry-led training
Tailored development opportunities
Generous holiday allowance
Private medical insurance
Financial health services
Enhanced matched company pension scheme
Mental health support from trained Mental Health First Aiders
Annual summer and winter parties
Sustainable travel schemes
Significant annual sponsorship through a Community FundSo, if you want to be part of an integral team within a successful and forward-thinking company, apply today