Director, Global Brand Marketing

Job Description
Are you a strategic thinker with a passion for driving brand excellence in the B2B space? Publicis Sapient is seeking a visionary Global Brand Marketing Director to join our dynamic team. As part of our journey to establish a best-in-class Global Brand Marketing Practice, you will play a pivotal role in shaping our brand strategy and driving awareness of the Publicis Sapient brand worldwide.
Your Impact:
•Brand Strategy Development: Lead the development and implementation of a comprehensive brand framework aligned with business objectives, positioning Publicis Sapient as the digital business transformation partner of choice.
•Marketing Strategy Execution: Develop and execute a robust marketing strategy for both brand and recruitment that aligns with company goals, leveraging your expertise to drive impactful campaigns.
•Brand Evangelism: Educate internal stakeholders on the importance of brand, fostering a brand-centric culture across the organization.
•Cross-Functional Collaboration: Collaborate with diverse teams to ensure alignment and integration of marketing initiatives across all platforms.
•Team Leadership: Mentor and guide a team of digital marketers, fostering a culture of creativity, collaboration, and continuous improvement.
•Data-Driven Decision Making: Utilize data and analytics to measure campaign success and optimize performance, staying abreast of industry trends to drive innovation.
•Creative Inspiration: Deliver insightful briefs to inspire creative teams, driving the development of impactful brand assets.
•Brand Performance Evaluation: Establish a vision and measurement strategy to evaluate brand performance and demonstrate the efficacy of brand initiatives.
•Continuous Learning: Stay updated on industry trends and best practices, sharing insights to drive brand innovation and excellence.